WHAT DID WE DO?
When developing the design for the company’s website, we took into account the basic principles of its activities, the need to popularize services and products and stimulate sales growth of ready-made solutions under the “Green Tariff” for private and corporate clients:
- The design of the website is based on a minimalist style, which allows you to convey all the necessary information to the target audience, looks light and does not overload attention with unnecessary details;
- to visually highlight sections, we used backgrounds of different colors. Thanks to this, when scrolling the page, the visitor does not get lost, but notices the transition to another section and understands the structure and logic of the site;
- for the convenience of users, we implemented the main elements and target actions: shopping cart, personal account, site search, feedback, “fill out a brief”, “ask a question”, etc.;
- visualized the directions of solutions that the company can offer for home and business;
- the product catalog and services section were designed in accordance with modern design trends;
- created unique Flat style icons to demonstrate the operating principles of a solar power plant and display the advantages of solar panels;
- Based on the company logo, we developed the overall color scheme of the website, using light gray, pale blue, and muted gray-blue shades. This color palette, combined with pure white, supports the idea of environmental friendliness and the cleanliness of the surrounding nature, which the company’s products provide;
- correctly placed semantic accents with the help of the signature light green color and block design style.
Subject: design and distribution of solar power plants
Region: Ukraine
Task: develop a website design for the company with the aim of popularizing the company's services, increasing sales of ready-made solutions for home and business, demonstrating the advantages of alternative energy sources, and creating an image of a reliable partner among the target audience
ACHIEVED RESULTS
The website design for the company looks light and fresh, thanks to the non-standard approach to its design, and also maximally reveals the direction and main principles of the company’s work. The use of bright color accents, clean lines and unique icons gives the site dynamics, makes it “live” and interesting to view. Modern memorable design significantly increases site traffic, increases sales of the company’s services and goods, and also creates a positive image of the trademark.
